Daimler Truck North America delivers 29 battery-electric Freightliner eCascadias to Reyes Beverage Group for California Operations
PORTLAND, Ore. (Oct. 14, 2024) — Daimler Truck North America LLC (DTNA) has delivered 20 zero-emission, battery-electric Freightliner eCascadia Class 8 tractors to Reyes Beverage Group (RBG), a total bev-alc (alcoholic beverages) distributor. The vehicles, deployed at RBG’s Golden Brands – East Bay and Harbor Distributing – Huntington Beach warehouses, mark the first phase in RBG’s transition to a fully zero-emission fleet in the state by 2039. An additional nine vehicles are scheduled for delivery to RBG’s Gate City Beverage – San Bernardino warehouse later this year.
With the customer at the center of its strategy, DTNA is focused on leading the transformation to zero-emission transportation by developing vehicles that meet the evolving needs of fleet operators. “The Freightliner eCascadia is built with maximum productivity in mind for fleets switching to efficient, zero-emission vehicles,” said David Carson, senior vice president, sales and marketing for DTNA. “As the leading manufacturer of medium- and heavy-duty trucks in the U.S., we are fully committed to reducing emissions with our vehicles and working with partners like RBG who share our vision to continue moving the commercial transportation industry toward a more sustainable future.”
RBG’s decision to adopt the Freightliner eCascadia builds on its recent transition to renewable diesel and its ongoing idle-time reduction program. These electric vehicles (EVs) will contribute significantly toward RBG's goal of reducing carbon emissions by 60 percent by 2030, saving over 98,000 gallons of diesel annually and avoiding nearly 700 metric tons of carbon dioxide emissions each year. “We are excited to be among the first in our industry to adopt these electric vehicles,” said Tom Reyes, President of RBG West. “This is a significant step toward our sustainability goals and ensuring compliance with state regulation as we transition our fleet to EV.”
RBG’s Freightliner eCascadia tractors will rely on electric charging stations installed at each facility, allowing them to recharge to 80% capacity in as little as 90 minutes. With a typical driving range of 220 miles as equipped, these trucks are well-suited for RBG's distribution needs.
The Freightliner eCascadia offers multiple battery and drive axle configurations with ranges between 155 and 230 miles, depending on the truck specification. Developed with the Detroit proprietary ePowertrain, the eCascadia ensures high levels of power, efficiency, and reliability. For enhanced road safety, the trucks come standard with Detroit Assurance with Active Brake Assist 5 Suite of Safety Systems. For customers currently transitioning to electric vehicles or interested in electrification, DTNA offers comprehensive fleet electrification solutions. From Detroit eFill commercial chargers to Detroit eConsulting services, DTNA can assist customers with charging infrastructure, energy optimization, and renewable energy integration, providing a seamless transition to zero-emission operations.
Daimler Truck North America LLC, headquartered in Portland, Oregon, is a leading provider of comprehensive products, services and technologies for the commercial transportation industry. Daimler Truck North America LLC designs, engineers, manufactures and markets medium- and heavy-duty trucks, school buses, vehicle chassis and their associated technologies and components under the Freightliner, Western Star, Thomas Built Buses, inc., Freightliner Custom Chassis Corporation, Detroit Diesel Corporation and associated brands. Daimler Truck North America LLC is a subsidiary of Daimler Truck Holding AG (DTG), one of the world’s leading commercial vehicle manufacturers.
About Reyes Beverage Group
Reyes Beverage Group (RBG) is dedicated to being the best distributor in the industry with distributorships in California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, South Carolina, Tennessee, Texas, Virginia and Washington, D.C. RBG is committed to protecting the quality of its brewing suppliers’ brands through the utilization of superior routing and world-class warehouse and cold storage facilities, while also using its highly trained sales team to grow those brands and best serve the retail customers of Allied Beverages, Capital Reyes Distributing, Chesbay Distributing, Chicago Beverage Systems, Crest Beverage, DET Beverages, Florida Distributing Company, Gate City Beverage, Gold Coast Beverage, Golden Brands, Greenco Distributing, Harbor Distributing, High Desert Distributing, Island Distributing, Lee Distributors, Monarch Distributing, Premium Distributors of Maryland, Premium Distributors of Michigan, Premium Distributors of Virginia and Premium Distributors of Washington, D.C. Across 54 facilities, our team of nearly 9,300 people delivers over 320 million cases annually to over 115,000 retail accounts across the nation. For more information on the company, its portfolio of world-class beer and spirits brands and career opportunities, explore the company’s website at www.reyesbeveragegroup.com.
